The newest member of the Jordan family arrives September 23. The Air Jordan 32 “Rosso Corsa” is the talk of the block, and for $185, you might be able to park it in your driveway. The rock-steady Jordan Brand breaks ground with a luxury, racing-car inspired silhouette. Collectors are going wild while they wait to take Rosso Corsa out for a spin. Here’s why:
Air Jordan 32 “Rosso Corsa”
Release Date: September 23, 2017
Colors: Red “Rosso Corsa”/Black
Features: Flyknit construction; FlightSpeed technology; Zoom Air Units
Rosso Corsa, the Shoe Sophisticate
The Air Jordan 32 makes its debut with Rosso Corsa, with a luxurious leap into another chapter of Jordan Brand history. Still, in all its newness, the Air Jordan 32 is authentic and true to its roots– so says Jumpman himself:
“We’ve always explored new materials and technology to create the best game shoe. That was evident when we went to Italy to make the II, and it still rings true today. On the XXXII, we challenged our designers to push the limits while staying true to the brand’s DNA.”
Jordan confirms exactly what you thought you were seeing– a lot of inspiration from the Air Jordan 2. Even the Air Jordan tongue patch is the same as it was on its forefather.
The new design by Tate Kuerbis is still heavily inspired by the finer things in life, and especially, MJ’s affinity for fast cars. The futuristic ribbed detail bears a striking resemblance to side and hood vents on cars with engines to envy. But as in many finer automobiles, the detail isn’t ostentatious; instead, it complements the overall look.
Racing Red Makes Them Green with Envy
So why choose Rosso Corsa, which is Italian for “Racing Red,” as the launch colorway? The unique color is the historical racing hue for Italian race cars, like Alfa Romeo, Maserati, and Ferrari. It’s hard to look at it and not think about racing, shifting gears, and cars that look more like artwork than the machines that they are.
Kuerbis admits he designed the laces to blend in with the knit. As he says, there’s an obsession with putting “many of the performance elements under the hood.” In true Jordan Brand form, the color and construction make for an innovative, collectible design.
But does Rossa Corsa ride as smoothly as it looks? Of course it does. Here’s Nike’s overview of what’s to come in the Air Jordan 32:
The Flyknit elevates the fit from good to near-perfect, and the Zoom Air Units present the most cushioning yet. How sum up the sporty, luxurious, and record-breaking release? Just refer to the inside of Rosso Corsa‘s tongue: Bellisimo.
Rolling out More AJ 32’s
Rosso Corsa is the launch colorway for the Air Jordan 32, but it’s not the only one coming your way. Jordan Brand rolls out two other 32’s on October 18, and for the first time ever, it will launch globally in a mid and low version, Bred and Bred Low (top and bottom):
Air Jordan 32 Bred “High” translates Rosso Corsa into a fully black colorway. Bred “Low” will have the same black colorway, but features a white-on-red mid sole/out sole.
Jump On It
If you’re looking to make a suave, sophisticated entrance, pick up the brand new Air Jordan 32 Rosso Corsa September 23. You’ll need to get to your top speed, quickly, because these Jordans won’t be in the showroom for too long.
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